Fragrance can be powerful.
It can give us confidence as well as be a very personal form of self-expression. Impulse has always believed in the importance of feeling empowered to express your true self. To be unapologetically unique and to feel confident in who you are and what you believe in – we call this “Trust Your Impulse”.
Our History
1997. Spice up your life
1997 brought us a fragrance that was an explosive cocktail of ingredients reflecting each individual member of the Spice Girls. It was bold, fun and a little bit unpredictable, just like the band.
2006. Tease
Our popular Tease Body Spray was launched in 2006.
Why Not? By Charli XCX.
Impulse has developed a number of Limited Edition packs throughout the years – one of our favourites was Why Not? By Charli XCX.
2017. Impulse body mists
2017 brought the launch of our popular Impulse Body Mists.
2025. Ella Toone
Impulse partners with footballer Ella Toone with limited-edition artwork on iconic body sprays range. Impulse believes that confidence isn’t something you wait for — it’s something you spray on, step into, and own. Trust your Impulse.
IMPULSE TODAY
Our high quality, long-lasting body mists & nostalgic sprays takes you on a journey of self-discovery. Which one's your favorite?
